Pretty Little Shopp: A Remarkable ₹18 Lakh Journey on Shark Tank India

“Science chhodi, Papa ke ₹2.5 lakh doobe… phir Khushi ne khud business khada kar diya!”

Founder: Khushi Mandlik (21 yrs. old)
Product: Customised Gifts
Founded: December 2021
Headquarters: Mumbai, Maharashtra
Business Model: D2C

21-year-old Khushi Mandlik ne Science liya tha, lekin interest tha Business mein. Studies ke saath business start kiya, lekin baad mein Science course chhod diya.

Papa ne Science ki padhai ke liye ₹2.5 lakh lagaye the. Course beech mein chhodne ke baad unhe laga ki paise waste ho gaye. Lekin Khushi ne is setback ko full stop nahi banne diya.

December 2021 mein shuru hua Pretty Little Shopp, jahan personal moments ko creative customised gifts mein convert kiya jaata hai.

Shuruaat ₹6 ke Polaroids se hui. Aaj keychains, story frames, song-dedication products aur customised gifting options bhi portfolio ka hissa hain. Price range ₹6–₹2,500 hai.

Business ka major channel Instagram hai, aur founder 10,000+ orders fulfil kar chuki hain. Sirf itna hi nahi, Polaroid orders 5,000 units/month tak pahunchte hain.

Sabse interesting part? Khushi single founder hain aur business ke almost har function ko khud manage karti hain.

Vision hai one-stop customised gift shop, offline stores, warehouse aur team ke saath customised + ready-to-buy products ka portfolio build karna.

Aur business profits se Khushi ne graduation aur MBA fund kiya.

Sales Highlights: Pretty Little Shopp Shark Tank India

Pretty Little Shopp Shark Tank India Season 4 sales and month-on-month growth

Net Margin: 62%
Gross Margin: 77%
Last 3 Months Sales: ₹2.63 Lakh
Approx. Profit: ₹1.63 Lakh
Lifetime Sales: ₹18 Lakh
Approx. Profit: ₹11.16 Lakh

₹18 lakh lifetime revenue mein approx. ₹11.16 lakh net profit — numbers small hain, lekin 62% net margin is business ki real strength hai.

Key Takeaways: Pretty Little Shopp Shark Tank India

✅Plus Points

  • Bootstrapped + proven demand with 10,000+ orders fulfilled
  • 62% strong net margin
  • Strong Gen Z & Millennial appeal
  • Studies ke saath business build kiya
  • Profits se Graduation & MBA fund kiya
  • Incredible resilient founder
  • Clear customised + ready-to-buy products vision

❌Minus Points

  • Single-founder dependency with Limited team/delegation experience
  • Sales scale abhi small
  • Instagram dependency high
  • Offline expansion needs systems & warehouse
  • Scalability abhi unproven
  • Customisation se operational complexity

Deal Breakdown: Pretty Little Shopp Shark Tank India

Pretty Little Shopp Shark Tank India Season 4 deal breakdown and no deal

Ask: ₹30 Lakh for 10% Equity
Valuation: ₹3 Crore
Revenue Multiple: ~16.7X
Outcome: No Deal

Campus Special Connection: Pretty Little Shopp aur DENI Bikes—dono ne ₹3 Cr valuation ask ki. Project Clay ne isi Campus Special mein dream deal achieve bhi ki.

Personally, Campus Special mujhe bahut pasand aaya. Itni chhoti age mein students ka business build karna, lakhon mein earn karna aur crores ki valuation ask karna genuinely impressive hai.

Teeno pitches ka lesson: Entrepreneurship mein age nahi, idea, execution aur himmat matter karti hai.

Key Takeaway: Same valuation, but Sharks ke liye scale, team aur scalability zyada important thi.

After Shark Tank: Pretty Little Shopp | Key Updates

Funding: Still bootstrapped; external funding nahi.
Growth: Khushi profits se independently business scale kar rahi hain.
B2B Pivot: Small Instagram orders se corporate bulk orders ki taraf shift.
Bulk Orders: 10,000+ units ke orders.
Production: Semi-automated setup ke saath production upgrade.
YouTube: Pitch video ko 25 lakh+ views.
Instagram: Followers aur organic reach mein strong boost.
Media: Josh Talks par entrepreneurial journey share ki.
Big Shift: No Deal ke baad bhi PLS ne B2C se B2B ki taraf strong move kiya.

My Learnings from Pretty Little Shopp Shark Tank Pitch

Vineeta Singh:
“Jo start kiya hai, usse kabhi give up mat karo. Bas yaad rakho ki tumne ise shuru kyun kiya tha.”

Anupam Mittal:
“Kisi ko kuch dena hi hamesha best nahi hota. Kabhi-kabhi kisi ke liye sabse achhi cheez hoti hai NO kehna.”

Khushi Mandlik:
“Shuruaat chhoti ho sakti hai, par agar khud par bharosa aur consistency strong ho, toh growth ko koi nahi rok sakta.”


Khushi ki journey se aapko sabse badi learning kya mili — small start, 62% net margin, ya No Deal ke baad bhi growth ko continue karne ka attitude? Comment karke apni learning share karein, post useful lagi ho toh Share karein.

🚀Agla blog JARSH par — ek company jo industry ki critical safety problem ko solve karne ke liye unique helmets aur other safety products manufacture karti hai. JARSH ka jabardast pitch, business numbers aur sabse bada sawaal — Sharks ne deal di ya nahi?

Ye sab jaanne ke liye SharkPitchHub ke saath jude rahiye.

Also Read:

Kyari: Bold Green Revolution at ₹100 Cr | Shark Tank India

Project Clay: A Bold ₹15L Deal | Shark Tank India

Deni Bikes: Meet the Young EV Entrepreneur | Shark Tank India

1 thought on “Pretty Little Shopp: A Remarkable ₹18 Lakh Journey on Shark Tank India”

  1. As a new startup in cakes and gift packing I do not miss your stories to get more inspiration and ideas to grow more..
    Every story has struggle behind that story person

    Reply

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